GALA skyrockets nearly 60% following Gala Games and Dwayne ‘The Rock’ Johnson collaboration

On Jan 9, 2023

Johnson, a former pro wrestler and star of Black Adam, along with actor Matt Wahlberg, are developing two films with Gala Games – Photo: Getty Images

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Following an announcement that it is working with US actors Dwayne ‘The Rock’ Johnson and Mark Wahlberg, Gala Games (GALA) has seen the value of its crypto increase by almost 60% at one point today.

As of 09:30 GMT on 9 January, GALA was trading at $0.03739, up 57% compared with the previous day, according to CoinMarketCap.

GALA to USD

Alongside the games platform, the Gala ecosystem features two other additional platforms – Gala Music and Gala Films.

Former professional wrestler Johnson (who has starred in such films as Baywatch, Jumanji: Welcome to the Jungle and Black Adam) and Wahlberg (Three Kings, Four Brothers and 2 Guns) have partnered with Gala and are developing two separate films with the ecosystem.

In an announcement shared on Twitter, Gala Films said it was “happy to get the chance to work with them” and said they are “two absolutely huge forces in the entertainment industry”.

GALA went on to say it believed their “presence might be even more powerful off screen” compared with on screen. Gala Films added:

“The exciting thing for the ecosystem though is this is yet another huge opportunity to bring in an extremely large number of users onto our blockchain.”

Blockchain and its potential future with film

GALA also detailed what it believes may happen in the future in regards to how the blockchain could penetrate the film industry. GALA developers said: “Imagine going to a movie and there is a QR code on your ticket to redeem a digital item.

“Imagine again you’re watching a film on Netflix and a QR code shows up there as well. These are just some of the use cases. Integration with our games and our music is another very exciting prospect. Would you like to add Hogwarts to your VOXverse land?”

VOXverse is Gala Games’ home for its collectible a non-fungible token (NFT) avatar series, VOX. The GALA team also announced that Gala Films will use GALA as its own gas token.